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Apple Developer Stories

  • Researcher

  • Writer

  • Director

  • Interviewer

  • Editor

I knew more than I ever imagined knowing about app development. But I've also forgotten a lot too... It's fair to say, I've forgotten more than I ever knew about app development.

This project for um, let's say an "exacting" client took several months. I researched and wrote several articles on different aspects of app development. Localization, App Store requirements etc. Somebody had to do it, in a way, I was flattered they asked me.

And then... I hit the road with a small Ramada Inn hardened production crew, to interview on camera several different app makers who Apple thought epitomized excellence in some aspect or another. I wrote, directed, and edited these pieces that appeared along-side the articles I wrote on Apple's site. These aren't creative genius. This is a case-study about true grit. 

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